7 ways to disrupt your industry
Originally published on 24 October 2012
This article in Fast Company provides a great checklist for going about the process of disrupting an industry.
- Totally eliminate your industry’s persistent customer pain points.
- Dramatically reduce complexity.
- Cut prices 90 percent (or more).
- Make stupid objects smart.
- Teach your company to talk.
- Be utterly transparent.
- Make loyalty dramatically easier than disloyalty.